January 2016 Auto Sales: Winners and Losers
Itís a brand-new year and vehicle sales are off to a mixed start. Blizzard conditions across large portions of the country kept many shoppers away, but this didnít stop brands like Scion and Buick from teariní it up.
Just shy of 1.2 million new cars and trucks were sold last month in the United States. This is simultaneously a strong and disappointing performance. It was good because the SAAR, that is, the Seasonally Adjusted Annual Rate, climbed to an estimated 17.55 million units for the year. Itís also great that the industry delivered more than a million vehicles, which is nothing to sneeze at.